Beauty wellness
The “beauty wellness” sector is constantly growing in the field of tourism; the presence of a wellness center in a hotel has now become an important discriminating factor to book your holidays in that hotel or not. One of the first regions to understand this sector potential in Italy is Trentino-South Tyrol; this region was the first one to be equipped with luxurious wellness centers. Other ideal “beauty wellness” destinations are in Southern Italy, like in Apulia, in the touristic region of Salento. Here you can find many beauty treatments based on the Mediterranean tradition, like thalassotherapy, olive-oil based scrubs or body packs, almond treatments, as these fruits are very rich in vitamin E.
All inclusive holidays
You can book your “all inclusive holidays” in Italy in a wellness hotel even offseason; thermal spas are open and maybe you enjoy your holidays even more, as the sea or mountain resort you’ve chosen aren’t so crowded. An example is the Southern Italian island of Ischia, known since the Roman times for its thermal springs; the Romans thought in fact that the thermal waters were the “gods’ gifts”. You can count on luxury hotels in Ischia, offering every kind of beauty cure for your body and your spirit; it’s the case of the Ayurvedic treatments, Shiatsu and Reiki. Another ideal “all inclusive holiday” destination Italy is South Tyrol, which offers the thermal resort of Merano or the ski resorts of Ortisei or San Candido.












